About Francine

How I Went From Stay-At-Home Mom to NASCAR Marketing Maven, to Online Entrepreneur​

Hi, I’m Francine! 

I’m a business coach, author, beach lover and espresso fanatic. I’ve spent the last 10 years helping female entrepreneurs create and launch brands that they love!

My journey started when I was a stay at home mom of two. I always had dreams of starting a business. Who knew that only a few years later I would be running the first woman-owned motorsports marketing firm on the east coast in the NASCAR and INDY series! All while working from home and raising my children. The best of both worlds!

Motorsports Marketing Maven

Through my company G&G Motorsports Marketing, I partnered with Fortune 500 companies to oversee branding for nation-wide campaigns within NASCAR and INDY Series! I had to find my way through entrepreneurship and pioneer my way through a male-dominated industry.

The Start of Something New

When I first started my business, I was reading all of these business books that were well over 200 pages and they taught me absolutely nothing! It was SO frustrating!

After years of trial and error, I got it down to a science and I’d get so many people asking me how I made my business so successful. So I decided it was time to start teaching others how to start and manage their own dream businesses! 

Now I’m sharing everything I know with you. All of the bumps in the road, the mistakes, the highs and the lows – everything – so you don’t waste valuable time or energy like I did.

Making It Happen

I was blessed with the opportunity to write my own column, Successful Girl, for Women’s Entrepreneur. It was my love letter to all the women who were surviving instead of thriving in their jobs or careers. This was a real turning point that taught me so much about myself and gave me a chance to connect with so many women entrepreneurs at all stages of the journey.

Then, I published my book Successful Girl – The Entrepreneurs Handbook. The book teaches new and aspiring entrepreneurs how to grow their business online using my simple step-by-step approach! 

It’s Your Turn! Define (or Re-define) Your Personal Definition of Success

Successful Girl is a creative online space for women of all business backgrounds and experience to come together, laugh, be inspired, learn and share innovative tips and gain access to tools that can make all the difference in your business, career and life.

It’s our mission to help you define (or redefine) what your definition of personal and professional success is. Then we give you the tools and the confidence to go out there and achieve it! 

It’s Your Turn! What does your dream business look like?

I built this brand for real women, just like you, with real lives, real families, real careers. Real women who are doing their best, but who go to sleep every night dreaming of a better life – of fulfilling their true potential.

We’re in this together! I can’t wait to meet you and watch you grow.

Cheers to your health, happiness and personal success!



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